BUSINESS BRIEF

The Company is a fast-growing Indian alcobev player with a vision to become the most trusted alcohol company.

Key Highlights:

  • Premium Strong Beer Portfolio – Low bitterness, zero added sugar, and unique flavor profiles.
  • Fast-Growing Brand – Sold 6,00,000+ cases (10M units) within just 2 years of launch.
  • Market Share Leadership – Captured 4% share in Delhi’s beer market.
  • Robust Distribution Network – Available across 500+ retail shops and 50+ HoReCa outlets.
  • Prestigious Partnerships – Tied up with Hilton, Andaz, Ibis, and leading cultural institutions like KNMA & Gujral Foundation.
  • Strong Brand Recall – Digital presence with 35K+ followers and participation in 150+ events & festivals.

Business Divisions

  • Retail Division
  • HoReCa Division
  • Events & Partnerships Division
  • Production & Innovation Division

Products & Services

  • Strong Lager Beers (Core Portfolio) and Premium high-end beers
  • Craft-Inspired Variants
  • Flagship Range
Proposal
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Industry

Food and Beverage (Manufacturing)

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Sub Industry

Beverages (Alcohol/Liquor)

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Nature of Business

B2B, B2C

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Sector

Manufacturing (Own Brand)

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Location

India

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Region

Across India

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Open For Dilution

15 %

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Top Customer

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Ask

INR 45 Cr

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End use of fund

  • Market Expansion
  • Production Scale-Up
  • Brand Building & Marketing
  • Distribution Strengthening
  • Working Capital & Team Expansion

Business Operation Information
Financial Information
2025 (in INR Cr) 2024 (in INR Cr) 2023 (in INR Cr)
Sales
20.76 16.71 8.07
EBITDA
PAT
Business Documents